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Advertising Rates

2012 Display Advertising Rates

4 Color
  1X 4X 8X IMP 8X
Full Page 2,085 2,015 1,825 1,975
2/3 Page 1,525 1,475 1,325 1,475
1/2 Island 1,200 1,150 1,040 1,190
1/2 Page 1,170 1,115 1,015 1,165
1/3 Page 835 800 725 825
1/4 Page 645 625 560 610
1/9 Page 475 445 405 455

 

2 Color
  1X 4X 8X IMP 8X
Full Page 1,865 1,795 1,620 1,770
2/3 Page 1,375 1,335 1,195 1,345
1/2 Island 1,090 1,040 935 1,085
1/2 Page 1,060 1,010 910 1,060
1/3 Page 760 730 655 755
1/4 Page 595 565 505 555
1/9 Page 435 410 365 415

 

Black & White

 1X 4X 8X IMP 8X
Full Page 1,535 1,460 1,300 1,450
2/3 Page 1,160 1,115 985 1,135
1/2 Island 930 870 775 925
1/2 Page 900 840 750 900
1/3 Page 650 620 550 650
1/4 Page 510 490 425 475
1/9 Page 360 340 305 355

 

Cover Rates add:
Back Cover $300
Cover II $200
Cover III $100

Integrated Marketing Package (IMP)

Full-year, 8-issue print advertisers can take advantage of our Integrated Marketing Package which bundles print advertising along with online advertising at the lowest rates possible!
IMP advertisers receive:

  • The lowest BYO print advertising rates possible
  • Discounted web banner ads on Byo.com for a full-year:
    Full-, 2/3- and 1/2-page print advertisers get a 468x60 banner
    1/3-page print advertisers get a 200x200 banner
    1/4- and 1/9-page print advertisers get a 200x100 banner
  • One 2012 monthly BYO e-newsletter sponsorship – a $250 value.
  • The best advertising exposure of any magazine AND website in the industry! The Integrated Marketing Package blankets your advertising across our targeted audiences in the magazine and online at the best value to you! (see the "IMP 8X" rates in the grid above)

For more information about advertising please e-mail us at This e-mail address is being protected from spambots. You need JavaScript enabled to view it or call us at (802) 362-3981. We look forward to working with you!
 

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