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Advertising on Byo.com
Byo.com is the online home of Brew Your Own magazine, the largest circulation magazine for the homebrewing hobby reaching over 91,000 brewers each issue. In addition to our print advertising, we also offer online promotional opportunities to reach this affluent, well-educated, mostly male audience.
Byo.com's audience
- 98% male
- 40 years old average age
- Average household income $96,416
- Spend an average of $676 each year on homebrewing supplies and equipment
- Spend an average of $804 per year on microbrew and import beer.
- Spend an average of $435 per year on commercial spirits such as single malt whisky, vodka, gin, etc.
Byo.com's site
- Average monthly traffic of 115,636 visitors and over 674,885 pages viewed.
- Over 12 years of searchable content relating to homebrewing and beer.
- New content updates each month keeps visitors coming back.
Banner Advertising
Our banners are placed in random rotation at the top and bottom of every Byo.com page. Banners are priced according to the number of pages viewed (CPM) and placement.
- Banner dimensions are 468 x 60 pixels with a maximum file size of 32k.
- Banner Placement on home page (byo.com): $30 per thousand impressions.
- Banner Placement on all other pages: $25 per thousand impressions.
- We can customize rotations to meet most any budget and number of impressions per month that you desire, but here are three packages for you to consider:
Package A: 20,000 Byo.com run-of-site banner impressions per month for $500
Package B: 10,000 Byo.com run-of-site banner impressions per month for $250
Package C: 5,000 Byo.com run-of-site banner impressions per month for $125
Homebrew Supply Directory Listing
Our visitors want to find you! List your homebrew retail store in our Homebrew Supply Directory organized by region and state complete with a hotlink to your website and/or e-mail address, plus address and phone contact information.
- One-year listing: $100 per retail location (or, for a $250 investment, you'll be listed online AND in Brew Your Own magazine's Homebrew Directory)
- Six-month listing: $60 per retail location
BYO E-Newsletter Sponsorship
Single sponsor advertising including a 50-word message containing a hotlink is available on our monthly e-mail newsletter for just $250 per newsletter. The Byo e-newsletter goes out to over 9,000 homebrewers each month! Send us an e-mail at ad@byo.com to find out details and reservation deadlines.
For more information on any of these advertising opportunities, please contact us!
E-mail: ad@byo.com
Phone: (802) 362-3981
Snail Mail:
Byo.com advertising
5515 Main St.
Manchester Center, VT 05255
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